Born in France 1951, Francois has worked in an advertising agency in Paris for 16 years and later became the creative director.
In 1984 Francois shot a movie feature in Paris, called “Glamour”. He moved to Australia - Melbourne in 1985 and became a film director in several production companies.
He shifted his base to Singapore in 1991 and stayed there for 4 years, working for international client.
In 1995, Francois started “Yarra Film” in Melbourne and then established “Acid Films”.
Francois decided to become a freelance director in 2004. Since then he has been working all over the world and for the last 8 years he has became one of the most favoured director in India.
His TV commercials include genres such as Lifestyle, Beauty, Children, Food, Comedy, Automotive, Animation, FX, MV and Sport.